AVIVA sales jump amid rebrand

February 6th, 2009

Aviva has reported sales increases in its product portfolio over the last year. Life and pensions sales have risen by 11% while global long-term saving sales have increased by 1%. Despite turbulence in the industry, Aviva look set to strengthen prior to a full rebrand in June 2009.

Source: Marketing Week 4/2/2009

http://www.marketingweek.co.uk/cgi-bin/item.cgi?id=64188&d=254&h=5&f=3

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